Ignoring enterprise mobility ‘now’ can cost dearly for MSPs

Mobile device sales have seen a rapid growth in the last decade. Smartphones and other handheld devices that seemed like a new phenomenon are wide spread and have acquired a larger than life image, leaving even the mobile service providers and mobile device manufacturers flabbergasted. The growth rate is such that several MSP enterprises in the industry are unable to keep pace with the rising demands. The one, who is the fittest, survives; bottom line is that the mobile service providers are forced to adapt the rapidly changing new age technology to provide better service or perish. There are two fold requirements in this direction. One from the consumers (B2C) end and the other from the enterprise clients (B2B).

Consumers are increasingly relying on mobile devices that have penetrated all walks of life. What more, technological advancements in cloud services and enhanced speeds of wireless network have opened up a whole new market; in order to capture this market, MSPs need to address and embrace new business initiatives in the area of deployment or facilitation of enterprise mobility solutions.

Mobility for Mobile Service Provider

MSPs enterprise clients on the other hand face similar need for a comprehensive enterprise mobility solution. This is the demand of the hour by enterprises worldwide. Enterprise clients, of all sizes, want to employ mobility solutions for increased business, improved customer service and improved employee communication, offer employees innovative applications and services that redefine workforce response times and productivity, address operational efficiency with optimal use of enterprise mobility solutions. They want to utilize mobility solutions to gain visibility into enterprise communication using mobile management tools and secure systems.

This two fold opportunity can be leveraged by MSPs efficiently. MSPs can offer enterprise mobility solutions to their enterprise clients packaged or bundled with the mobile services. The consumers can also benefit with mobility solutions that come bundled with their mobile services.

The cost of deployment is spread out which gives an edge to MSPs. There is mounting pressure on MSPs to improve services to entice new subscribers and retain existing subscribers. State of the art service delivery, such as mobility, can help capture new revenues in this rapidly growing wireless market. MSPs stand to gain enormously by deploying enterprise mobility solutions proactively in order to stay ahead of the market and to maintain growth and profitability.

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