Tech giants Microsoft and Adobe today announced a major partnership to endorse the use of each other’s cloud-computing tools among their mutual customers. Satya Nadella, Microsoft’s chief executive, called the deal a “massive milestone,” in the presence here with Shantanu Narayen, his Adobe counterpart. The deal follows a pact last year that linked some Adobe products to Microsoft’s customer relationship management tools.
Cloud-computing, a growing business in which companies progressively turn to rented, web-based infrastructure to run their software instead of their own back room servers, has a been a showcase of Microsoft’s newfound willingness to partner with erstwhile competitors. Under the new deal, the maker of Photoshop will use Microsoft’s network of on-demand data storage and processing power to run its web-based digital media and marketing software.